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电子商务专业主干课程介绍(英文版)

2009-12-08  click:[]

Introduction of e-commerce major courses

1. E-commerce security technology

Main contents: This course introduces: the structure of E-commerce security system, encryption technology, digital signature technology, key management technology, authentication technology, digital certificate technology, firewall technology, IPsec, the security protocol of application level,  the application,issuance and management of digital certificate, PKI, E-commerce security management.

Basic function: Master the composition and management of E-commerce for the smooth development of E-commerce service.

2. Graphic Web Design:

Main content: This course introduces: basic webpage design; advanced webpage design; HTML; DHTML, Fireworks MX introduction, Flash MX introduction, Dreamweaver MX.

Basic function: Webpage designing, E-commerce application.

3. E-Business Websitet:

Main contents: This course introduces: the feature, classification, planning and design of E-commerce website; the content design of website; the design idea and process of the online store; the realization of online store design; daily maintenance and management of E-commerce, etc.

Basic function: Master the main form of current E-commerce realization.

4. E-Business Network Technology

Main contents: This course introduces: basic concepts of computer networks, data communication and wide area network technology(WAN), local and metropolitan area network technology(LAN MAN), network interconnection technology, network operating system(OS), basic knowledge of Internet, LAN technology, the use of typical LAN OS, the method of access to Internet, the basic skills and application knowledge of Internet, the management and security of network and etc.

Basic function: Master the basic knowledge and practical skills of network.

5.E-commerce logistics and supply-chain management:

Main contents: This course introduces: the e-logistics development, the essential of e-logistics, the key element of logistics, supply-chain management, e-procurement, the flexible production, inventory and distribution management, modern logistics center and information system, logistics and supply-chain development model under E-commerce.

Basic function: Its the key point of e-commerce.

6. Database Principles(SQL):

Main contents: This course introduces the principle and application of database technology and briefly presents the widely used large-scale database management system SQL 2000. It includes: the basic concepts of database, table establishment and maintenance, information query, data statistics, SQL language, database design and application development.

Main function:Master the basic principles and the basic technology of database systematically.

7.Electronic Commerce  231401

This course systematically introduces basic theory, basic knowledge of e-commerce, basic technology, basic application and regulations; it is a comprehensive, cross cutting, edge of course. Through the studying of this course, students should master the basic knowledge and theory related

concepts with the electronic commerce; based on understanding of the concepts, students should familiar with the electronic commerce technology; master the basic operation mode of network business, basic knowledge of Internet marketing and basic technology, grasp security, payment, logistics knowledge of electronic commerce and understand the legal system of electronic commerce. Thus take an overall understanding to the electronic commerce, eventually to applicate e-commerce knowledge to the professional characteristics flexibly.

8.Management information system  231420

The main task of this course is to teach the development of management information system, management information system's basic theory, concept,

principle, structure and function, including the management information system of the organization, the development methods, techniques, processes and procedures of management and application. Through study and practical training on the course of theory, students can fully and correctly analysis and evaluate the problem which appears in the process of the organization, management and application of management information system. Cultivate students the preliminary ability to develop management information system, and lay a good foundation for the follow-up courses and graduation thesis.

9.International trade theory and practice   231339

"International trade theory and practice" is a major subject to study on the international commodity exchange process, is of highly integrated to the foreign-related activities with the characteristics of practical application.

It involved in the using of the basic principle international trade theory and policy, international trade law and practice, international finance,

international transportation and insurance and other disciplines and basic knowledge. It provides support to the theory, policy and the basic method of operation of a country's foreign trade, help to cultivate the international trade management talent who understand the theory of international trade, familiar with international trade policy and master the rules of international trade system.

10. Securities Investment Network

Network security investment study on the securities and investment

principle under the network environment, the course reveal the operation rules of the securities market. Its basic objective is to elaborate the basic theory and method of securities investment, require students to master the main analysis method of securities investment and tools, and understand the basic function of securities market, understand the main contents of the modern securities investment theories and development trend; learn to use the

securities investment to analysis the investment strategy to solve real

investment decision problem, and through the practice of teaching test to guide students in creative thinking, so that students have a solid theoretical foundation of securities investment,  an do the investment decision flexibly.

11.Network consumer psychology 231402

Network consumer psychology study network consumer psychology, psychological characteristics and the basic process of consumer behavior change and its law of development. Course includes network consumption psychology principles; psychological and behavioral process, network consumer psychology characteristics; network consumer psychology and behavior; fashion, commodity

and consumer psychology, behavior; purchase environment and consumer psychology, behavior; new product design, sales and consumption psychology;

network marketing communication and consumer psychology; network consumer rights and interests protection etc.

12.System maintenance and management   231424

Main content: introduction to computer system, computer, the latest development of the new installation method, common computer fault analysis and processing methods, common host trouble shooting, maintenance and repair of computer peripherals, computer operating environment and maintenance,

microcomputer system setting and testing, micro machine operating system

installation and configuration, Windows operating system troubleshooting, the Registry of the basic knowledge and skills, the common computer virus detection and prevention, under the Windows Internet configuration and use of such content. Basic function: to grasp the common fault and the corresponding treatment methods, skilled use of computer operation skills.

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